Elijah - OMG...I read this book and quickly saw that I was doing EVERYTHING wrong Wrong WRONG! From start to finish, every part of my "system" is wrong. I also saw that I move away from my roots. What I was originally taught is indeed accurate. my first photography teacher taught me that the business of photography is 90% marketing and 10% photography. now I am left asking myself how did I get so far away from these values. I even got my college degree in graphic design and advertising because I knew this to be true. Well, from now onI am a technician based business no longer!
Andy - Thanks for recommending this book! I read it in about two days, start to finish...I just could not put it down. It is never too late to begin to systematize! And now I know why I should...not just that I should!
Michele B - I just picked up this book and can't wait to start it! This post came at just the right time :)
Sarah - Funny, 2 days ago I was at a small business workshop here in Perth, Western Australia, where this book got a big plug. Looks like I really will need to get hold of a copy.
Maureen Cassidy - love good reads, even better, audio! I love the business end of photography as well as shooting, but I really need to get educated. Thanks for your wonderful work and postings. You are great!!! I hope someday to make it to one of your workshops.
Ashley Gain - Melissa~ My husband read this book and he swears by it! I am going to have to pick it up off of his shelf and read it too! Maybe a wedding industry book club is in order? Hummmmm :) Thanks for the advice!
Lori Calhoun - Your so on top of it Melissa! Another topic I've been thinking so much about lately. I just went to check this out from the library today, and it was already out. Thought to myself... I will probably just go by it. I will for sure now. Thanks, your wonderful!
Spring - I just finished this book two days ago. I now have so many ideas and things I can't wait to get started on. :)
Erin O'Neil - I already had plans to start this book tonight! Can't wait to finish it and put it's advice to use!